Pygmalion (also known as Pumayyaton) was king of Tyre from 820 to 774 BC and a son of King Mattan I (829-821 BC).

During Pygmalion's reign, Tyre seems to have shifted the heart of its trading empire from the Middle East to the Mediterranean, as can be judged from the building of new colonies, including Kition on Cyprus and (according to tradition) Carthage. For the story surrounding the founding of Carthage, see Dido.

See also: Pygmalion, for the Greek mythological figure by the same name.