Online Encyclopedia
List of advertising slogans
The following is a list of advertising slogans in the English language:
Contents |
Communications, Broadcasting, and Publishing
- "Before you make up your mind, open it." - Irish Independent
- "CTV. Canadian Television" - CTV
- "Fair and balanced" - FOX News
- "Get more" - T-Mobile
- "If it's on, it's in." - Radio Times, MCBD
- "If you don't get it, you don't get it." - The Washington Post, 1990s
- "It's good to talk" - British Telecom (1990s)
- "It's not TV, it's HBO." - HBO, late 1990s
- "Let your fingers do the walking." - Yellow Pages, 1964, Geers Gross
- "Nick is for kids" - Nickelodeon TV channel
- "How many bars do you have?" AT&T Wireless
- "How does the wireless industry make you feel?" Sprint Fair & Flexible Plan
- "Seeing small business differently" - SBC Communications
- "The most trusted name in news" - CNN
- "We never stop working for you" - Verizon Wireless
- "You give us 22 minutes, we'll give you the world" - WINS Radio, New York, 1965 , KFWB Radio, Los Angeles, Present (2004)
- "Your friend in the digital age" - COX Communications
- "All the news that's fit to print." - The New York Times, 1896, Direct
- "ABC: America's Broadcasting Company" - ABC, 1999
- "The Eye in the Eyes" - CBS, 2003
- "The future's bright. The future's Orange." - Orange, 1996, WCRS
- "Turn It Up" - UPN, 2002
- "It's Time for U" - UPN, 2003
- "The one to watch"Channel 7 Australia 2001-Present
- "Still the One" - ABC 1978, Nine Network Australia 1980s - present
- "The first network for men" - Spike TV
Electronics
- "Do you have the bunny inside?" - Energizer Max , since 2000s
- "Hello Tosh, gotta Toshiba?" - Toshiba, 1984, Gold Greenlees Trott
- "Is it live, or is it Memorex? "- Memorex video cassettes, 1970s or 1980s on
- "Keeps going and going and going." - Energizer Batteries, began 1980s or 1990s
- "Neighbour's envy, owner's pride" - Onida TV (India)
- "No battery is stronger longer." - Duracell Batteries , 1990s
- "One that Last" - Duracell Batteries - late-1980s
- "See what the future has in store." - Future Shop
- "Thousands of possibilities. Get yours." - Best Buy
- "We bring good things to life." - GE (General Electric)
- "You can't top the copper top" - Duracell Batteries , early to mid 1990s
- "Now You're Playing With Power!" - Nintendo Entertainmemt System , Super Nintendo Entertainment System, mid-1980s to mid-1990s
- "Get N or get out." Nintendo 64, late 1990s
- "You've got questions, we've got answers." - Radio Shack
Computing
- "Intel inside" - Intel
- "e-business solutions" - IBM, 2000s
- "Think" - IBM, 1914
- "Think different" - Apple Computer
- "Think outside the box" - Apple Computer, 1990s
- "Where do you want to go today?" - Microsoft
- "Acquire, manage and listen" - Apple Computer
- "Rip. Mix. Burn" - Apple Computer
- "[It's] so easy to use, no wonder it's number one" - AOL
- "It's better with the butterfly" - Microsoft (for MSN 8 internet service provider)
- "Welcome to the World Wide Wow" - AOL (play on World Wide Web)
- "Wikipedia, the Free Encyclopedia" - Wikipedia
- "It's the Internet that logs onto you" - SBC-Yahoo! DSL
- "GNU is Not Unix" - Free Software Foundation
- "So powerful, it's kind of ridiculous" - 3dfx (for Voodoo 3 cards)
Recordings
- "Echo Around the World" - Edison Records
- "Comparison With the Living Artist Reveals No Difference" - Edison Records
- "If it's a King, It's a Hillbilly -- If it's a Hillbilly, it's a King" - King Records
- "Never Scratches" - Lyric Records
- "First with the Hits" - Mercury Records
- "America's Best Record" - Puritan Records
- "Hear What You Like - When You Like" - Rex Records
- "Each Record a Masterpiece" - Van Dyke Records
Fashion
- "A diamond is forever." - De Beers Consolidated Mines, 1948-present
- "Between love and madness lies Obsession." - Calvin Klein, 1985
- "Children's shoes have far to go." - Start-Rite Shoes , 1945, Stanley Studios
- "fcuk advertising" - French Connection United Kingdom, 1990s
- "It takes a licking and keeps on ticking." - Timex Corporation, 1956
- "Just do it" - Nike, Inc. (foot wear), 1988-on, Wieden & Kennedy
- "Lifts and separates" - Playtex Cross-Your-Heart bra, 1960s.
- "Maybe she's born with it - maybe it's Maybelline" - Maybelline
Finance
- "Because life's complicated enough" - Abbey National
- "Don't leave home without it" - American Express
- "Merrill-Lynch is Bullish on America" - Merrill-Lynch
- "More human interest" - Washington Mutual
- "The bank that likes to say Yes" - Trustee Savings Bank
- "The future takes VISA" - VISA (credit card)
- "The Listening Bank" - Midland Bank
- "The world's local bank" - HSBC
- "There are some things money can't buy. For everything else, there's MasterCard." -MasterCard
- "VISA - It's everywhere you want to be" - VISA (credit card), 1988, BBDO
- "When E. F. Hutton Talks, People Listen" - E.F. Hutton
Food and Drink
General Food
- "57 Varieties" - H. J. Heinz Company
- "A Mars a day helps you work rest and play" - Mars bar
- "A minty bit stronger" - Trebor Mints
- "Beanz Meanz Heinz" - Heinz Baked Beans
- "Break out of the ordinary" - Butterfinger (Nestle candy bar)
- "All because the lady loves Milk Tray" - Milk Tray Chocolate, 1970s
- "Betcha can't eat just one" - Lay's potato chips
- "Do you love anyone enough to give them your last Rolo" - Rolo confectionery
- "Do you eat the red ones last?" - Smarties, 1970s or 80s on until the early 90s, revived around 2002 or 2003
- "WotalotIgot!" - Smarties, 1961, JWT
- "For mash get Smash" - Smash instant mashed potatoes , 1974, Boase Massimi Pollitt
- "The Freshmaker!" - Mentos
- "Full of Eastern Promise" - Fry's Turkish Delight
- "Give me a break! Give me a break - break me off a piece of that Kit Kat bar!" - Kit Kat candy
- "Have a break, have a Kit Kat" - Kit Kat candy
- "Hungry? Grab a Snickers" - Snickers
- "It's the way it shatters that matters" - Violet Crumble
- "If it doesn't get all over the place, it doesn't belong in your face" - Carl's Jr.
- "If you got the munchies, nothing else will do! - Hostess potato chips
- "It can only be Heineken" - Heineken
- "It takes a tough man to make a tender chicken." - Perdue, 1972, Scali, McCabe & Sloves
- "Made to make your mouth water" - Opal Fruits
- "A Milky Way Today. At work, rest and play! - Milky Way
- "A Mars a day helps you work, rest and play" - Mars Bar in the United Kingdom andCanada
- "Nowt taken out" - Allinsons bread
- "Nobody does chicken like KFC"KFC2000-Present
- "Once you pop the fun doesn't stop" - Pringles
- "One two many and you might turn Bertie" - Bassett's Liquorice Allsorts
- "Only Smarties have the answer" - Smarties confectionary
- "Only the best for the Captain's table" - Birdseye
- "Refreshes the Parts Other Beers Cannot Reach" - Heineken
- "Shouldn't your baby be a Gerber baby?" - Gerber foods
- "The lighter way to enjoy chocolate" - Maltesers
- "The sweet you can eat between meals wothout losing your appetite" - Milky Way
- "There's always room for J-E-L-L-O", Jell-O
- "Too good to hurry mints" - Murry Mints
- "You'll never put a better bit of butter on your knife" - Country Life butter
- "What would you do for a Klondike Bar?" - Klondike Bar, early 1990s, early 2000s
- "Where's the cream filling?" Hostess cakes
Cereals
- "Breakfast of Champions" - Wheaties, 1935, Blackett-Sample-Gummert (slogan was later on "The Breakfast of Champions", including in the 1990s)
- "Can't Get Enough of That Golden Crisp", Golden Crisp
- "Central heating for kids" - Ready Brek porridge
- "Everyone loves my Cocoa Krispies" - Kellogg's Cocoa Krispies
- "Gotta have my pops!" - Corn Pops breakfast cereal
- "I'd rather have a bowl of Coco Pops" - Coco Pops breakfast cereal
- "Just like a chocolate milkshake, only crunchy" - Coco Pops breakfast cereal
- "Kid tested. Mother approved." - Kix breakfast cereal
- "Makes Red Blood!" - Grape-Nuts breakfast cereal
- "Nobody can say no to the honey nut Os in Honey Nut Cheerios" - Honey Nut Cheerios breakfast cereal
- "Race for the taste, the honey sweet taste!, the honey-nutty taste of Honey Nut Cheerios", Honey Nut Cheerios
- "Shot from Guns!" - Quaker Puffed Rice
- "Silly Rabbit, Trix are for Kids" - Trix cereal
- "Snap, Crackle, and Pop, Kellogg's Rice Krispies - Kellogg's Rice Krispies breakfast cereal.
- "Tell them about the honey, mummy" - Sugar Puffs breakfast cereal
- "They're grrreat!" - Kellogg's Frosted Flakes breakfast cereal
Fast food
- "Have it your way." - Burger King
- "Jack's back" - Jack in the Box fast food restaurant
- "Pizza! Pizza!" - Little Caesars restaurants
- "The burgers are better at Hungry Jack's" - Hungry Jack's
- "Think outside the bun." - Taco Bell, late-1990s, early 2000s
- "Where's the beef?" - Wendy's Restaurants, 1984-, Dancer-Fitzgerald-Sample
- "Yo quiero Taco Bell." - Taco Bell, mid-1990s
- "You've always got time for Tim Hortons." - Tim Hortons, mid-to-late-1990s-on
McDonalds
See: McDonald's TV campaigns and slogans
- Twoallbeefpattiesspecialsaucelettucecheesepicklesonionsonasesameseedbun - McDonald's Big Mac sandwich
- "Smile." - McDonalds
- "Put a smile on, put a smile on. Everybody come on, put a smile on" - McDonald's (advertised to children)
- "Put a smile on." - McDonalds Happy Meal, 2001-2002
- "We love to see you smile" - McDonald's
- "You deserve a break today" - McDonald's
- "Have you had your break today?" - McDonalds
- (nah, nah, nah) - McDonalds, sung non-sense words, 2003
- "I'm lovin' it" - McDonald's, in a 2003 international campaign
Beverages
- "I Am Canadian" - Molson Canadian beer
- "After Dark" - Tia Maria
- "All the taste, 1/3 of the calories", Pepsi Max, 1993
- "Always Coca Cola" - Coca Cola - 1990s
- "Ask For More" - Pepsi 2000, mainly in much of Europe.
- "Australians wouldn't give a Castlemaine XXXX for anything else" - Australian Beer
- "Barq's has bite" - Barq's root beer
- "Coffee at its best" - Nescafe Gold Blend
- "Coke is it" - Coca Cola, 1982
- "Why ask why? Try Bud Dry" - Budweiser early 1990s
- "Drink Barq's. It's Good." - Barq's sarsaparilla drink
- "Follow the bear" Hoffmeister lager
- "Fosters - Australian for Beer" - Fosters Australian Beer
- "Get back your 'oo' with Typhoo" - Typhoo tea
- "Good to the last drop." - Maxwell House coffee
- "It's not just for breakfast anymore." - Florida Orange Juice Growers Association
- "It's the real thing" - Coca Cola, 1941
- "Like tea used to be" - Yorkshire Tea
- "Lipsmackin' thirstquenchin' acetastin' motivatin' goodbuzzin' cooltalkin' highwalkin' fastlivin' evergivin' coolfizzin' Pepsi" - Pepsi Cola, 1973, Boase Massimi Pollitt
- "Made in Scotland from girders" - Irn Bru
- "Make mine Moxie" - Moxie
- "No Nonsense" - John Smith's beer
- "Pepsi - for those who think young" - Pepsi
- "Probably the best lager in the world" - Carlsberg
- "Pure Life" - Nestle Aberfoyle Natural Spring Water , 2002 or 2003?
- "Reassuringly expensive." - Stella Artois, 1981, Lowe Howard-Spink
- "Refreshes the parts other beers cannot reach" - Heineken lager, 1974
- "Same time tomorrow?" - Diet Pepsi, 1990s
- "Sch... You know who?" - Schweppes, 1962
- "The Beer that Made Milwaukee Famous" - Schlitz
- "The Champagne of Bottled Beer" - Miller Beer
- "The Joy of Cola" - Pepsi, 1999
- "The pause that refreshes" - Coca Cola, 1929
- "The real thing" - Coca Cola, late-1980s
- "The Uncola" - 7-Up, 1973, J Walter Thompson
- "There's no taste like Stones" - Stones bitter
- "Uh-Huh!" - Diet Pepsi, 1991
- "Unleash the power of the sun" – Sunny Delight
- "We drink all we can. The rest we sell." - Utica Club, 1965, Doyle Dane Bernbach
- "What a refreshing change" - Woodpecker cider
- "Who's your soda?" - Red Fusion soft drink, Dr Pepper, 2002
- "You know when you've been Tango'd" - Tango soft drink, 1994, HHCL
- "Your best bet for a fuller flavour" - Carlin Black Label lager (1980s)
Household
- "1001 Cleans a Big, Big Carpet for Less than Half a Crown" - 1001 carpet shampoo, c.1964
- "Kills Bugs Dead" - Raid (an insecticide)
- "Quick, Henry, the FLIT!" - Flit insecticide
- "It Beats - as it Sweeps - as it Cleans" - The Hoover vacuum cleaner, 1926
- "Covers The Earth" -- Sherwin Williams paint
- "For hands that do dishes can feel soft as your face, with mild green Fairy Liquid" - Fairy Liquid
- "It's a lot less bovver than a hover" - Qualcast Concord lawnmowers, 1985, WCRS
- "The appliance of science" - Zanussi, 1981, Geers Gross
- "Put the freshness back" - Shake'n'Vac
- "Kills Germs Dead" - Domestos
- "Nothings sucks like an Electrolux" - Electrolux
- "Does exactly what it says on the tin" - Ronseal, late 1980s to present.
Personal Care
- "A totally orgasmic experience" - Clairol Herbal Essences
- "Absolute cleanliness is Godliness!" - Dr. Bronner's Magic Soap
- "Because you're worth it" - L'Oréal
- "Does She or Doesn't She? ...Only her Hairdresser Knows for Sure" - Clairol hair dye
- "For those who like the trade rough" - Travis aftershave
- "Good Morning! Have You Used Pear's Soap?" - Pear's Soap
- "I liked it so much I bought the company." - Remington shavers
- "I never knew you had dandruff" - Head & Shoulders shampoo
- "It Floats!" - Ivory Soap
- "It won't let you down" - Sure anti-perspirant
- "Maybe she's born with it, maybe it's Maybelline" - Maybelline (lipstick, makeup)
- "Preparing to be a beautiful lady" - Pear's Soap
- "Raise your hand if you're sure". - Sure , 1984, Wells, Rich, Greene
- "R-O-L-A-I-D-S spells Relief" - Rolaids (indigestion medicine)
- "The best a man can get" - Gillette razors
- "The Lynx effect" - Lynx deoderant
- "Which twin has the Toni?" - Toni , 1946, Foote, Cone & Belding
- "You'll wonder where the yellow went when you brush your teeth with Pepsodent" - Pepsodent, 1956, Foote, Cone & Belding
Recreation, Entertainment, and Travel
- "... another shrimp on the barbie ..." - Australian Tourist Commission , 1984
- "The happiest place on Earth" - Disneyland
- "Get out there" - Royal Caribbean cruise lines
- "We love having you here" - Hampton Inn
- "Where wonders never cease" - Alton Towers
- "It's so bracing" - Skegness
- "Don't just book it. Thomas Cook it." - Thomas Cook, 1984, Wells, Rich, Greene
- "Serving All our Community. Brampton's Arts Group." - Visual Arts Brampton, 2003, Alphie and Bette
Tobacco
- "Camels Soothe Your T-Zone" -- Camel cigarettes
- "Doctors Recommend Phillip Morris" -- Phillip Morris tobacco products
- "I'd Walk a Mile for A Camel" -- Camel cigarettes
- "Just What the Doctor Ordered" -- L&M Cigarettes
- "More Doctors Smoke Camels than any other Cigarette" -- Camel cigarettes
- "Not a Cough in a Carload" -- Old Gold Cigarettes
- "Reach for a Lucky instead of a Sweet" -- Lucky Strike Cigarettes
- "Taste Me! Taste Me! Come on and Taste Me!" -- Doral Cigarettes
- "You're never alone with a Strand" -- Strand Cigarettes
- "You've Come a Long Way, Baby" -- Virginia Slims Cigarettes
- "Anyhow*... Have a Winfield" -- Winfield Cigarettes
Transport
- "Getting There Is Half The Fun" - Cunard Line
- "The world's favourite airline" - British Airways
- "Fly the friendly skies" - United Airlines, 1966-, Leo Burnett
- "Wanna get away?" - Southwest Airlines
- "We love to fly and it shows" - Delta Airlines
- "We Really Move Our Tail For You" - Continental Airlines
- "We're getting there" - much ridiculed British Rail slogan
- "See What Brown Can Do For You" - UPS
- "Esto si es volar!!" ("This really IS flying!") - Eastern Airlines, in Puerto Rico
Automobiles
- "Vorsprung durch Technik" - Audi
- "The ultimate driving machine" - BMW
- "Sheer driving pleasure" - BMW
- "Like a rock" - Chevrolet
- "Bigger in Texas, Better in a Dodge"
- "Time to Re-Tire" - Fisk tires
- "Have you driven a Ford lately?" - Ford
- "Quality is job one" - Ford
- "The Real Thing" - Ford Australia 1970s
- "Ford is the Best in Texas"
- "We are professional grade" - GMC Truck
- "Sooner or later, you'll own Generals" - General Tires Corp.
- 1990s "Passion for the road" - Mazda
- 2000s "Zoom Zoom" - Mazda
- "Right service. Right price." - Meineke
- "You can with a Nissan"
- "Ask the Man who Owns One" - Packard, 1925, Austin Bement
- "The lion leaps from strength to strength" - Peugeot (1980s)
- 2000s "State of Independence" - Saab
- "It's a Skoda. Honest." - Skoda, 2000, Fallon
- "The car in front is a Toyota"
- 1980s "Oh what a feeling" - Toyota
- "Once driven, forever smitten" - Vauxhall Motors (1980s)
- "If only everything in life was as reliabale as a Volkswagen"
- "Think Small" - Volkswagen, 1962, Doyle Dane Bernbach
- "Drivers wanted." - Volkswagen, 1995, Arnold Communications
- "Bloody Volvo driver" - Volvo, Early 2003-Late 2003
Petroleum
- "You Can Trust Your Car to the Man Who Wears The Star" -- Texaco Service Stations
- "Put a tiger in your tank" -- Esso
- "You can be sure of Shell" - Shell Oil, 1982
- "Pump your money back into Canada" - Petro Canada, early 1980s
- "Go well. Go Shell" - Shell Oil
Government
- An army of one. - United States Army, 2001
- Be all you can be. - US Army, 1981-2001, N. W. Ayer
- Give a hoot, don't pollute - United States Forest Service
- I want YOU for the US Army - World War I and World War II
- Only you can prevent forest fires - United States Forest Service
- The Army National Guard, You Can. - US Army National Guard , in use around 2001-2003 if not more years than that.
- Take a bite out of crime! - National Crime Prevention Council
- The toughest job you'll ever love - Peace Corps
- There's No Life Like it - Canadian Armed Forces
- I love New York. - New York City, 1977-on, Wells, Rich, Greene
- Be the best - British Army
- The Army.The Edge - Australian Army
- Things Can Only Get Better - British Labour Party slogan for the 1997 General Election
Social
- "A mind is a terrible thing to waste." - United Negro College Fund
- "This is your brain. This is your brain on drugs. Any questions?" - The Partnership for a Drug-Free America
Miscellaneous
- "Objects in your mirror are closer than they appear." - John Edwards campaign slogan in the 2004 primaries when he was still running for president.
- "Sometimes you feel like a nut, sometimes you don't." - Peter Paul Mounds , 1953, Dancer-Fitzgerald-Sample
- "What we want is Watney's." - Watney's
- "Screw yourself." - IKEA, 2004, Norway. External link: [1]
See also
Finding related topics
- list of television commercials
- list of political slogans
- list of marketing topics
- list of management topics
- list of economics topics
- list of finance topics
- list of human resource management topics
- list of accounting topics
- list of information technology management topics
- list of business law topics
- list of production topics
- list of business ethics, political economy, and philosophy of business topics
- list of business theorists
- list of economists
- list of corporate leaders
- list of companies
Last updated: 10-24-2004 05:10:45