Daily Record building at Anderston Quay, Glasgow
The Daily Record is a Scottish tabloid newspaper, based in Glasgow. It is the best-selling daily paper in Scotland, with average sales of 451,672 as of December 2004 [1]. It was founded in 1842 and is now owned by Trinity Mirror.
While immensely popular among its working class readership, it is seen by many to be no more than an outlet for the Scottish Labour Party, to whom it is extremely faithful.
Following many editorial changes throughout the 1980's and the 90's the newspaper took on a campaigning stance highlighting such modern menaces as knife culture and 'devil dogs' encouraging a sense of moral panic among its readership.
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